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Why use SMS marketing?

Text-messaging is the new email.

1. It’s Simple

Text-to-Buy is simple. SMS marketing provides professional sports teams and live-event venues with an uncomplicated yet engaging way to connect with fans. It doesn’t get much simpler than sending a text.

2. It’s Personal

Consumers have a very personal relationship with their phones. Text-messaging provides an immediate, more intimate way to have a one-to-one conversation with your fans.

3. It’s Highly Targeted

With your fans' permission, they will be more receptive to interacting with your brand via text, just like they do with their family and friends. Our advice is to NOT overdo it. Fans don't want to be swamped with unwanted texts.

4. It Outperforms Other Channels

SMS Marketing boasts open-rates of 98% vs traditional email open-rates of just 20%. This is greater than other digital marketing methods; SMS topples email, Facebook, and push notification.  

5. It’s Easy to Implement, Manage, and Track

Stay ahead of the curve with cutting-edge technology! You know exactly who you are messaging and, because of that, you can capture highly specific data about your customers including demographics, interests, purchase history, and more! Proving marketing value is the holy grail for every marketer, and SMS Marketing, if properly integrated into your CRM, allows you to measure real-time performance of your text messaging campaigns — even mass texting can be tracked with proficiency.

Why use SMS Marketing? Why not!

Use Text-to-Buy as an integrated part of your digital and mobile marketing strategy. Text Marketing is a highly effective and friction-free for both fans and your brand. If these reasons have convinced you to include Text-to-Buy as part of your mobile strategy, please get in touch with us today!

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reviews

Results that speak
for themselves.

Pogoseat's text-ticketing solution was exactly the right platform we were looking for to reach new audiences in a simple and efficient way. It's about as easy as it gets for our fans to purchase tickets with just a text.
Dan Lefton
SVP, Ticket Sales & Service
Detroit Pistons
The Pogoseat integration not only enhances the fan experience through available seating and VIP experience upgrades, but also allows us to increase revenue while receiving insights to help us get to know our fans even better. Additionally, the partnership provides a platform for other partners to get involved to reach passionate fans through sponsored upgrades, VIP experiences and other amenities they can provide.
Nick Baker
President & COO
Global Partnerships, AEG
I have been deeply involved in the sports tech realm for over 20 years - including my tenure as Chief Commercial Officer & Head of Sports at Ticketmaster - and I can say with confidence that the 'Text-to-Buy' and 'Text-to-Upgrade' ticketing technology that Pogoseat has created is as good as it gets. I honestly don't see how anyone wouldn't want to use this technology as part of their ticket selling repertoire.
Greg Economou
Ex Chief Commercial Officer and Head of Sports
Ticketmaster
Pogoseat has revolutionized our student resale process. Their closed resale marketplace offers a secure and efficient platform for our students to purchase verified student section tickets. Pogoseat's innovative technology has been a game changer for our students.
Bryan Markiewicz
Senior Director of Ticket Operations, Elevate
Penn State University
Pogoseat has been a great partner. Its text-ticketing platform has been great for us looking to reach new audiences in a simple and efficient way and drive revenues. It has never been easier for fans to purchase tickets to our games. Their full integration with our ticketing system is key to making our program so successful.
Todd Pollock
Chief Ticketing Officer & SVP of Ticketing
Vegas Golden Knights
Pogoseat are able to offer our fans a different experience of the game. Their solution easily integrates with our ticketing platform making it really easy for our fans to use.
Nat Harden
SVP, Ticket Sales & Service
Partnering with Pogoseat has enabled us to make tremendous strides in our Ticket Upgrade product offering, while helping us unlock new business opportunities. They have taken our vision and crafted a product flow that meets our exact requirements, allowing us to keep innovating. Through their integration with our ticketing system, Pogoseat can offer real-time upgrades with up-to-date inventory, ultimate product flexibility, and the chance to resell the original seat to a new buyer.
Trevor Purvis
VP Ticketing Technology & Solutions
Houston Astros
Pogoseat has been instrumental in the successful launch of our Steelers Student Rush program. Their technology has made ticket purchasing simple for students and helped open a new channel for us to connect with them. The seamless ticket-buying process and the crucial integration with Ticketmaster have been foundational to our program's early success.
Justin Mitchell
Head of Marketing
Pittsburgh Steelers
Pogoseat helped us to allow our supporters to experience premium upgrade offerings and generate ancillary revenue in the process. We are very pleased with our partnership.
Jenny Gower
Head of Ticketing & Supporter Services
Brighton & Hove Albion FC
Partnering with Pogoseat has helped our organization discover new fans, as well as engaging existing fans with an effortless way to purchase tickets through our Jets Student Rush and Jets Standby (last-minute) programs. We are pleased with the positive impact this partnership has had on our fans.
Linzy Jones
VP Ticketing & Consumer Sales
Winnipeg Jets
The upsell initiative we undertook across our global touring shows was a clear success. Pogoseat and their integration with Outbox made it seamless and as a result we were able to drive incremental revenue.
Sebastian Prevost
Director of Distribution
Pogoseat put together an easy to use seat upgrade program that integrated with our ticketing system as well as our season ticket member consignment program. Their deep integration is key to making our program so successful.
Russ Stanley
SVP, Ticket Sales & Service
San Francisco Giants