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New Partnership: Attentive

Attentive Partners with Pogoseat to Deliver Seamless Fan Experiences With Text-to-Buy

Pogoseat Partners with Attentive to Revolutionize Ticketing with AI-Powered Messaging

We are thrilled to announce our partnership and integration with Attentive, an AI-powered SMS and email marketing platform.

Together, we’re transforming the way brands connect with their fans, delivering timely and relevant ticketing communications through smart automation. This integration combines Pogoseat's Text-to-Buy with Attentive's AI-driven messaging capabilities, delivering unparalleled, personalized experiences at scale. By leveraging automation and AI insights, we are building the future of the connected fan journey, driving engagement and transforming the ticketing industry.

🔗 Press Release: https://pogose.at/attentive_pr

Attentive Partners with Pogoseat to Deliver Seamless Fan Experiences With Text-to-Buy

Enables Live Event Brands to Integrate Ticketing with SMS to Drive More Sales

New York, NY– September 9, 2024—Attentive, the AI-powered SMS and email marketing platform, today announced a new integration with Pogoseat, a mobile ticketing solutions platform for live event experiences, to provide fans a seamless way to purchase event tickets via SMS. This integration combines Attentive’s robust marketing platform capabilities with Pogoseat's turnkey Text-to-Buy functionality into one, unified SMS program that maximizes message performance for brands.

SMS marketing boasts open rates of 98%, making the channel highly effective for last-minute ticket purchases. Utilizing personalized and simple calls-to-action, SMS allows brands to move ticket inventory to the channel where fans are already engaging for news updates, game day promos, and more. By enhancing the buying experience with Pogoseat’s seamless purchase flow, brands are able to drive incremental sales by promoting unsold tickets to fans on the highest engagement channel, SMS. 

“Consumers are hungry for live event updates and promotions, posing a valuable opportunity for brands to reach out with the right message at the right time,” said Amit Jhawar, CEO of Attentive. “We’re fortunate enough to partner with over 40% of major professional sports teams. This partnership with Pogoseat enables our joint brands to tap into the immediacy of SMS while leveraging the power of Text-to-Buy ticketing—making every touchpoint an opportunity for a better fan experience that drives incremental revenue.” 

Attentive is the highest-performing SMS platform, with patented list growth tools, reliable deliverability, enterprise-grade compliance, and suite of AI features that increase conversions and customer retention. Attentive AI helps brands deliver true one-to-one personalization that will be further enhanced with ticket buying through Pogoseat. Sports and entertainment brands use Attentive as the center of their fan engagement strategy, delivering real-time offers, news alerts, and exclusive content directly to consumers’ mobile devices. 

Pogoseat, a certified partner of all major ticketing providers, has pioneered Text-to-Buy in the live events space, building out use cases for last minute ticket purchases, seat upgrades, student rush programs, and more.  Joint brands can now utilize Pogoseat’s functionalities within their Attentive SMS program—the same channel used for all their marketing communications—streamlining all subscriber interactions and creating a better overall fan experience. 

“Partnering with Attentive is an exciting step forward for both companies,” said Kiran Patel, CEO of Pogoseat. “Pogoseat's Text-to-Buy unlocks new opportunities for clients by allowing them to capture revenue instantly, turning mobile engagement into immediate transactions. This first-of-its-kind integration further cements Pogoseat's commitment to innovation in the ticketing industry and aligns perfectly with our goal to make ticket purchasing as seamless and efficient as possible.”

"As a client of both Pogoseat and Attentive, I couldn't be more thrilled about the integration,” said Todd Pollock, SVP and Chief Ticketing Officer of Vegas Golden Knights.  “Combining Pogoseat's seamless ticketing solutions with Attentive's powerful communication platform means we can now engage with our fans more effectively than ever. This integration allows us to reach fans in real-time with personalized updates, ticket offers, enhancing their event experience while driving sales. We're excited about the endless possibilities this collaboration brings and can't wait to see the positive impact it will have on our business."

To learn more about the integration, see here.

About Attentive

Attentive® is the AI-powered SMS and email marketing platform that delivers unparalleled messaging performance on the channels that matter most. Infusing intelligence at every stage of the consumer's purchasing journey, Attentive empowers businesses to achieve hyper-personalized communication with their customers on a large scale. Leveraging AI-powered tools, a mobile-first approach, two-way conversations, and enterprise-grade technology, Attentive drives billions in online revenue for brands around the globe. Trusted by over 8,000 leading brands such as CB2, Urban Outfitters, GUESS, Dickey’s Barbeque Pit, and Wyndham Resort, Attentive is the go-to solution for delivering powerful commerce experiences for consumers with the brands they love.

To learn more about Attentive or to request a demo, visit www.attentive.com or follow us on LinkedIn, X (formerly Twitter), or Instagram.

About Pogoseat

Pogoseat® builds innovative ticketing technologies on behalf of sports teams, ticketing systems, live-entertainment venues, artists and promoters. Its purpose built solutions, proven methodologies, and best practices are designed to drive incremental revenue, fan experience and provide more flexibility to fans. Its white-labeled solution enables fans to purchase last-minute tickets, upgrade seats, unique VIP experiences, ticket subscriptions, premium hospitality tools. Pogoseat’s suite of applications allows fans to improve their live entertainment experience and provides teams & venues a platform to increase fan engagement, monetize unused inventory and gather data that can be used to enhance the fan experience and sell additional tickets. Pogoseat is partnered with professional & collegiate sports teams as well as select concert & theater venues. Pogoseat is also integrated with back-end ticketing systems, creating a turnkey solution that automates the ticket-buying process.

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reviews

Results that speak
for themselves.

Pogoseat's text-ticketing solution was exactly the right platform we were looking for to reach new audiences in a simple and efficient way. It's about as easy as it gets for our fans to purchase tickets with just a text.
Dan Lefton
SVP, Ticket Sales & Service
Detroit Pistons
The Pogoseat integration not only enhances the fan experience through available seating and VIP experience upgrades, but also allows us to increase revenue while receiving insights to help us get to know our fans even better. Additionally, the partnership provides a platform for other partners to get involved to reach passionate fans through sponsored upgrades, VIP experiences and other amenities they can provide.
Nick Baker
President & COO
Global Partnerships, AEG
I have been deeply involved in the sports tech realm for over 20 years - including my tenure as Chief Commercial Officer & Head of Sports at Ticketmaster - and I can say with confidence that the 'Text-to-Buy' and 'Text-to-Upgrade' ticketing technology that Pogoseat has created is as good as it gets. I honestly don't see how anyone wouldn't want to use this technology as part of their ticket selling repertoire.
Greg Economou
Ex Chief Commercial Officer and Head of Sports
Ticketmaster
Pogoseat has revolutionized our student resale process. Their closed resale marketplace offers a secure and efficient platform for our students to purchase verified student section tickets. Pogoseat's innovative technology has been a game changer for our students.
Bryan Markiewicz
Senior Director of Ticket Operations, Elevate
Penn State University
Pogoseat has been a great partner. Its text-ticketing platform has been great for us looking to reach new audiences in a simple and efficient way and drive revenues. It has never been easier for fans to purchase tickets to our games. Their full integration with our ticketing system is key to making our program so successful.
Todd Pollock
Chief Ticketing Officer & SVP of Ticketing
Vegas Golden Knights
Pogoseat are able to offer our fans a different experience of the game. Their solution easily integrates with our ticketing platform making it really easy for our fans to use.
Nat Harden
SVP, Ticket Sales & Service
Partnering with Pogoseat has enabled us to make tremendous strides in our Ticket Upgrade product offering, while helping us unlock new business opportunities. They have taken our vision and crafted a product flow that meets our exact requirements, allowing us to keep innovating. Through their integration with our ticketing system, Pogoseat can offer real-time upgrades with up-to-date inventory, ultimate product flexibility, and the chance to resell the original seat to a new buyer.
Trevor Purvis
VP Ticketing Technology & Solutions
Houston Astros
Pogoseat has been instrumental in the successful launch of our Steelers Student Rush program. Their technology has made ticket purchasing simple for students and helped open a new channel for us to connect with them. The seamless ticket-buying process and the crucial integration with Ticketmaster have been foundational to our program's early success.
Justin Mitchell
Head of Marketing
Pittsburgh Steelers
Pogoseat helped us to allow our supporters to experience premium upgrade offerings and generate ancillary revenue in the process. We are very pleased with our partnership.
Jenny Gower
Head of Ticketing & Supporter Services
Brighton & Hove Albion FC
Partnering with Pogoseat has helped our organization discover new fans, as well as engaging existing fans with an effortless way to purchase tickets through our Jets Student Rush and Jets Standby (last-minute) programs. We are pleased with the positive impact this partnership has had on our fans.
Linzy Jones
VP Ticketing & Consumer Sales
Winnipeg Jets
The upsell initiative we undertook across our global touring shows was a clear success. Pogoseat and their integration with Outbox made it seamless and as a result we were able to drive incremental revenue.
Sebastian Prevost
Director of Distribution
Pogoseat put together an easy to use seat upgrade program that integrated with our ticketing system as well as our season ticket member consignment program. Their deep integration is key to making our program so successful.
Russ Stanley
SVP, Ticket Sales & Service
San Francisco Giants